Dodge pulls out of Nascar

TerryMason

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Staff member
Not necessarily Jeep related, but our friends over at Dodge have decided to get out of Nascar. I'm not a fan myself, but I am curious if this was just a cost saving thing, or part of a bigger plan.




AUBURN HILLS, Mich., Aug. 7, 2012 -- /PRNewswire/ -- SRT Motorsports announced today that Dodge will withdraw from NASCAR competition at the conclusion of the 2012 season.
Ralph Gilles, President and CEO – Street and Racing Technology Brand and Motorsports, Chrysler Group LLC, made the announcement during a media teleconference call. The decision affects current involvement in both the NASCAR Sprint Cup Series and NASCAR Nationwide Series.Penske Racing currently fields two Dodge Charger cars in the Sprint Cup Series and two Dodge Challenger cars in the Nationwide Series.
Penske Racing announced in February that it would end its partnership with Dodge, which started in 2003, at the end of the 2012 season.
"We've spent an intense five months working to identify and evaluate all options for our future involvement in NASCAR," Gilles said. "A number of opportunities emerged, and our team worked diligently to put a structure together to fit our overall business and competitive objectives. While we have been pleased and enthused with the amount of interest from teams and sponsors over that time, in the end, we simply couldn't develop the right structure."
Dodge has recorded 215 wins in the Sprint Cup Series, including 55 since 2001, and has been represented in the NASCAR Chase for the Sprint Cup seven of the eight seasons. In 2010, Brad Keselowski captured the NASCAR Nationwide Series championship in a Dodge from Penske Racing.
"It's an extremely difficult decision to know that we won't be there for our fans next season," Gilles added. "It's important to note that we have not lost focus on 2012 or the commitment to our partnership with Penske Racing in both the Sprint Cup Series and Nationwide Series this season."
Brad Keselowski currently is seventh in the Sprint Cup Series standings and has three wins in his quest to make the 12-driver Chase field for the second consecutive year. In Nationwide Series competition, Sam Hornish Jr. is locked in a four-way battle for the season championship.


Read more here: Dodge to Withdraw from NASCAR at Conclusion of 2012 Season
 

That's a pretty big deal for them to pull out. I'm sure it had everything to do with money. I wonder how many millions they spent each year on NASCAR.
 
I read that they are going to stay in other forms of racing earlier today. I think the main decision to pull out was made when Penske racing announced the switch to fords next season. They had no other teams in the garage that could ne competitive...

Sent from my DROID 2 Global
 
Meh, I care little for NASCAR. Who needs a car that only turns left and has only one speed
 

NASCAR and drinken beer... There maken a left turn!
 

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They had full intention on racing in 2013 until Penske Racing stated they where changing to Ford next year.There where many other teams willing to get into the Dodge but no big name teams.So Dodge decided to pull out all together.They also did this i the late 70's returning in the late 90's.As far as money they dumped a lot into the new 2013 Challenger that is now useless and not going to race.
 

SRT can focus on making this competitive in the ALMS now.
 

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